Decentralizing Trust and Reputation For The Internet

The largest anti-fraud and trust database
is heading to the blockchain.

Adblock Plus Launches
Trusted News Browser Add-On
To Address Fake News.

Powered by MetaCert Protocol

Read more at:

Podcast Interviews

Sit back and listen to our CEO Paul Walsh being interviewed by some of the industry’s most respected podcast personalities.

What is the MetaCert Protocol?

We see a world where you feel safe opening a link. We envision our solution, known as the MetaCert Protocol as an additional layer to the Internet Protocol Stack. It can sit between the Internet and the Web or it can be integrated within hardware or software that sits on top of the Internet.

It’s impossible for a single cyber security company to scale the submission and validation of domain name ownership and other Uniform Resource Identifiers (URIs) such as bots, wallet addresses, apps, and social media accounts across the entire Web. Existing crowdsourced trust and reputation initiatives for the Web haven't been successful, and we need participation from the community to help trust and reputation become ubiquitous.

The blockchain allows us to shift our centralized database to a decentralized registry. The Protocol features built-in game mechanics, rewarding participants with Tokens for submitting and validating the categorization of URIs. This incentivized system is the heart of the Protocol. In addition to rewarding participants, the Token will help mitigate the risk of bad actors trying to spoil the quality of the registry.

Everyone Benefits

Resource Owners

Resource Owners

Owners of URIs such as websites, bots, wallet addresses, applications and social media accounts can request the verification of their digital assets by paying in Token. This will protect their brand and reputation while reducing the risk of impersonators building phishing sites, fake apps and spreading malware.



The Protocol's registry is machine-readable and can be queried for use by Internet Service Providers (ISPs), routers, crypto exchanges, Wi-Fi hotspots, mobile devices, browsers, websites, and applications to help address cyber threats. Information stored on the Protocol and accessible by Purchasers will include ownership identity, reputation ratings, content category type, submission information, validation records and dispute timestamps.

The MetaCert Protocol will provide purchasers an opportunity to integrate the data directly into their existing products and allow innovators to create new products that would not have been possible without it.



The Protocol will reward people who submit URIs for categorization in cryptocurrency token. The Token enables a unique reputation system to be managed so submitters can potentially become validators.



Experts in their respective fields are rewarded to validate submissions, incentivizing people who already take part in populating other lists to participate in the Protocol. Submitters can become validators once their reputation score is sufficient.



When using a hardware or software product that has integrated the MetaCert Protocol, consumers will feel safer when opening a link. They will also have the opportunity to become submitters to help improve the registry that is used to protect them.

MetaCert’s current position in the market

10 Billion

URIs classified into 60+ categories

3 Billion

Messages scanned on Slack, Telegram and HipChat

100 Million

Links analyzed

Every 5 minutes

Our software prevents phishing scams


Crypto people being protected by our software

1 Million

Unique domains waiting to be validated by participants

Protected by MetaCert Protocol

Posts You Might Like